Dr.KROLL
- Category Development
- Client Webflow
- Start Date 23 January 2021
- Handover 05 March 2021
Description
We collaborated with Dr. Stefan Kröll, LL.M., a German legal professional, to design and develop a professional website that reflects trust, authority, and expertise. The project focused on building a strong digital presence using WordPress, where the content and structure highlight his legal practice in a clear and approachable way. Our team combined UX/UI design, copywriting, and graphic design to create a platform that balances professionalism with accessibility.
- + WordPress Development
- + UX/UI Design
- + Copywriting
- + Graphic Designing
Visual Hierarchy
The visual identity for Dr. Kröll’s website was designed with elegance and clarity in mind. The primary palette included a deep blue (#224F6B) symbolizing trust and professionalism, supported by black and white for contrast and readability. A structured serif-sans typography system was applied to ensure a formal yet modern feel. The layout followed a clean grid system, highlighting important sections such as credentials, practice areas, and contact information. The design system emphasized consistency across headers, body text, and calls-to-action, ensuring visitors can easily navigate the site and access critical information.
- regular This is text message
- Medium Medium typography
- SemiBold Just Amazing
- Blod Awesome
Challenges
One of the main challenges was balancing modern design trends with the traditional expectations of a legal professional’s website. It was essential to maintain authority and seriousness without making the design feel outdated. Additionally, ensuring multilingual compatibility and accessibility standards for a diverse client base required careful attention. Aligning legal copywriting with visual storytelling was another key challenge we overcame during the project.
Challenges
One of the main challenges was balancing modern design trends with the traditional expectations of a legal professional’s website. It was essential to maintain authority and seriousness without making the design feel outdated. Additionally, ensuring multilingual compatibility and accessibility standards for a diverse client base required careful attention. Aligning legal copywriting with visual storytelling was another key challenge we overcame during the project.
Conclusion
The Dr. Kröll project allowed us to demonstrate how thoughtful design and development can elevate professional credibility. By blending clean visuals, precise copywriting, and a scalable WordPress framework, we created a platform that reinforces trust and makes legal expertise accessible. This project highlighted our ability to deliver websites that are not only visually compelling but also strategically aligned with professional values.